A smart house is not necessary for everyone. And that’s why

A smart home for many Russians has ceased to be fiction: owners of cottages, large and very small apartments are interested in these technologies, hoping to make their lives more comfortable, and resource consumption – rational. Who in Russia really needs a smart home, and who does not, says Sergei Gribanov, CEO of INSYTE Electronics.

Our company in the first quarter of this year notes a 30% increase in demand for its products, and most market players, including distributors and system integrators, predict that the Russian automation market will grow by an average 25% per year in the next five years.

Who needs a smart home?

The growing interest of Russians to a smart home is obvious, but not everyone understands what it is. Half of the clients who come to us need to explain how exactly the technologies of real estate automation can solve their daily problems. They have a need to manage housing, in optimizing their life, but how this can be done, they do not yet represent.

As part of a smart home, they see a video intercom with a video surveillance system and a fire and security system, but this is certainly not the case. These are just isolated engineering elements, and a smart house is the connection of all subsystems, centralized lighting and conditioning control, heating, access control, video surveillance, gas leakage and water leakage control, autoplay and curtain management. And all this is done using a smartphone. The number of subsystems that can be included in a smart house is almost unlimited.

This complexity of modern housing creates a need for a smart house. Around us is too much electronics and daily processes that need to be rationally built, connected with each other, controlled.

Smart home – this is a regular stage of progress, the evolution of housing, it is a direct consequence of all the technical innovations surrounding us in modern homes and apartments.

Let’s imagine a large country house in which a family with children lives, it has 7-10 rooms. Going to sleep, you need to monitor whether lights and air conditioners are switched off everywhere – can you imagine how much energy will be wasted if you do not do it? This is where the scenarios of a smart home help, such as automatic timeouts. And you do not have to walk around the house and turn everything off manually. Or the function “all gone”: the owners leave the house, and all electrical appliances are safely disconnected.

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That is, the larger the area of ​​housing, the more systems inside it, the clearer the advantages of a smart home. And another important argument is saving. On average, “smart” systems lower energy consumption costs by 20-30%, and the experience of our projects says that in full force the smart house starts to “work” on an area of ​​100 square meters.

Professional equipment for a smart home lives about 10 years, and then requires replacement due to obsolescence. The average cost of equipment is one thousand rubles per square meter. In a house or apartment of 100 square meters a smart house will cost from 100 thousand rubles. And now you can imagine how much on average it will pay for itself, saving 20-30% of the cost of thermal and energy resources every month. According to our calculations, the full payback of a smart home in such a square is 3 to 5 years.

And who does not need it?

Most likely, you do not need a smart house if:

You have a small apartment with a small number of functional areas (one bathroom, one kitchen and so on).

  • All the switches are within walking distance, you can easily follow the consumption of energy resources: turn off the light yourself and turn off electrical appliances.

  • You do not need to provide remote access to the apartment for children, relatives, workers.

    Not a very smart house

    Most Russians live in small apartments, so the value of a smart home is not obvious to them. Recently, suppliers of “kits in a box” have become actively using this. They are retailed by telecom operators, Russian start-ups and Chinese electronics manufacturers.

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    “Kits in the box” are simple devices for controlling individual functions in the apartment: temperature, turning on / off the light bulb, turning off the water and so on. The host sends sms or activates the function in the application, and the radio signal transmits the message to the device.

    We call these kits a “smart house probe”: they solve individual problems in apartments and in general can simplify specific household processes. You can install these kits yourself, professional engineers do not need it. Those who buy them do not feel the real need for a smart home. And the owners of large houses and apartments will never buy “kits in a box”, because complex problems of an intelligent home “probes” can not be solved.

    The market of smart houses in Russia

    The Russian market of smart houses looks like this. According to our estimates, approximately 50% are suppliers of foreign brands (USA, Germany, Austria). In most cases, their equipment complies with the KNX or EIB / KNX standard. This is a quality, but expensive equipment for the premium segment in real estate.

    20% of the market is occupied by Russian brands, some of which, in our opinion, are only masquerading as independent producers and developers. In fact, their equipment is taken from the assortment of different Chinese manufacturers and issued for its own.

    The real development and production of integrated integrated systems “smart house” in Russia engaged in units. To distinguish real manufacturers is quite simple – by the availability of patents and development departments.

    The remaining 30% are the same “kits in a box”, inexpensive, uncomplicated and with a service life of 1-2 years.

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    The cost of Russian technology “smart house” at times different from the cost of foreign equipment, they are much cheaper. The cost of Russian equipment does not include excises and import duties, transportation, margins of several wholesalers, foreign development costs, salaries of foreign engineers – and they are quite high, it is worth acknowledging. This explains the difference in value, which, judging by the latest differences in the ruble exchange rate, will only increase.

    Residential property will “smart”

    A typical buyer of a smart home is a man over 30, usually working in IT, or somehow connected with this area in a different way. He has a higher technical education and hence the habit of trusting modern technologies, integrating them into his life.

    The Russian guild of realtors recently published a study of the market for new buildings. They note that the share of comfort-class housing is growing all over Russia, and projects on integrated development of territories – construction of economy-housing on the outskirts of cities – on the contrary, are curtailing. With this factor, we can relate the further growth in the demand for “smart house” technologies.

    Owners of higher-class housing are more interested in centralizing the management of all life support systems in their apartment.

    It is also important that the smart house “matured” developers. Many of them are ready to integrate the basic versions of smart systems in the multi-apartment houses under construction: automated lighting groups, access control, automatic data collection from meters, heating control, water leakage control, fire alarm.

    Such “smart” filling of apartments allows developers to stand out against competitors, to increase their status through working with innovative technologies and to stimulate a stagnant real estate market.

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